Branding: Create Your Difference Through Smart Branding: Why your branding, marketing and business is not working.
by Terence Tam
– Learn MoreDownload the FREE companion branding guide here –> http://tinyurl.com/qyve9zn
Here’s the current trend: many business people are getting caught up in marketing activities. Endless hours are spent on social media, devising new advertising strategies and marketing messages. But without a proper branding strategy that creates the difference, millions of dollars are wasted in ineffective marketing.
This short book on branding teaches busy 21st century business people who are constantly looking for new, modern approaches to marketing to PAUSE, take a step back and re-look at their foundations. Because a solid branding strategy will make all the difference to your clients, your business and your life.
Branding: Create Your Difference Through Smart Branding will teach you to do marketing and branding from the ground up. You will learn how to:
– build a brand and business for the long term
– craft your marketing message
– Develop an effective branding strategy to stand out from the competition
– techniques to identify your ideal target market
– the best approach to selling and networking with clients
– provide you with a list to help identify the best marketing and branding channels for your business, from the business card to youtube marketing.
This book is invaluable if you are planning to startup a business -to save years of wasted money and time in poor branding.
For business people this book can be the guide in helping you in reinventing your brand and marketing and create a new, modern approach to reinvigorate your business.
“Marketing is about creating outstanding value for customers and being famous for it. Behind every great success story, from Apple to Zappos, you’ll find great marketing. Terence Tam has captured the essence of marketing and made it easy to follow. This is vital practical knowledge for people who want to create their own future, not be driven to it by others.” – John C Lyons, Company Director and Co-Author with Dr Edward de Bono
“This book really helped me to brand my business and differentiate myself from the crowd. My business is already improving and we are making more sales. Awesome book!” – 5 star Amazon review
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